Cookie Policy

Last updated: April 2025

1. What Are Cookies?

Cookies are small text files placed on your device when you visit a website. They allow the site to remember your actions and preferences over time, so you don't have to keep re-entering them. Cookies can be set by the website you're visiting ("first-party cookies") or by third-party services embedded on the site ("third-party cookies").

2. How We Use Cookies

We use cookies to make our website work correctly, to understand how visitors use it, and — where you have given consent — to show relevant advertising on other platforms. We do not use cookies to collect more personal information than is necessary.

3. Types of Cookies We Use

Strictly Necessary Cookies

These are essential for the website to function. They cannot be disabled. Examples: session management, security tokens, cookie-consent preference storage.

Analytics & Performance Cookies

Help us understand how visitors interact with our website so we can improve it. All data is aggregated and anonymised where possible.

Google Analytics (Google LLC) — tracks pages visited, session duration, traffic sources and device type. Google may transfer data to the US under Standard Contractual Clauses. Cookie names: _ga, _gid, _gat. Duration: up to 2 years. See Google's Privacy Policy. Opt out: Google Analytics Opt-out.
[PLACEHOLDER — any other analytics tool, e.g. Hotjar, Microsoft Clarity]

Marketing & Advertising Cookies

Used to show you relevant ads on other websites and platforms, and to measure the effectiveness of our advertising campaigns. These are only set with your consent.

Meta Pixel (Meta Platforms, Inc.) — tracks actions on our site (e.g. page views, add to cart) to measure and optimise Facebook and Instagram ad campaigns. Meta may link this to your Facebook account. Cookie names: _fbp, _fbc. Duration: up to 90 days. See Meta's Privacy Policy. Opt out via Facebook Ad Settings — [PLACEHOLDER: confirm if Meta Pixel is active].
Google Ads / Remarketing — may be used to show ads to previous visitors across Google's network. Cookie name: _gcl_au. Opt out via Google Ad Settings — [PLACEHOLDER: confirm if Google Ads remarketing is active].
[PLACEHOLDER — any other ad platform]

Functional Cookies

Remember your preferences to enhance your experience (e.g. language, region). [PLACEHOLDER: list specific functional cookies if used]

4. Your Cookie Choices

When you first visit our site, you will be asked to consent to non-essential cookies via our cookie banner. You can change your preferences at any time by:

Clicking "Cookie Settings" in the footer [PLACEHOLDER: add cookie settings link when banner is implemented].
Adjusting your browser settings to block or delete cookies. Note that blocking essential cookies may affect website functionality. See your browser's help documentation for instructions.
Using opt-out tools provided by individual third parties (linked above).
Visiting youronlinechoices.com or aboutads.info to opt out of interest-based advertising broadly.

5. Changes to This Policy

We may update this Cookie Policy as our use of cookies changes or when required by law. The date at the top of this page shows when it was last revised.

6. Contact Us

For any questions about how we use cookies, contact us at info@jacketandmash.co.uk or see our full Privacy Policy.